Last Updated: 17 Oct 2025

One District One Product (ODOP)

The ODOP scheme promotes balanced regional development by selecting and branding one product from each district to boost local industries. Originally launched in Uttar Pradesh, it now includes a digital gift catalogue to enhance visibility and reach.

  • Aim: foster balanced regional development across all districts of country. 
  • To select, brand, and promote One Product from each District of country for enabling holistic socio-economic growth across all regions.
    • ODOP was first launched in Utter Pradesh to create product- specific traditional industrial hubs across 75 districts of the state.
  • Recently, digital version of ODOP gift catalogue was launched.
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