Overview of Deceptive ORS Products and Regulatory Action
The narrative highlights incidents where children suffered due to misleadingly labeled ORS products, emphasizing the significance of genuine Oral Rehydration Solutions.
Incidents and Misleading Products
- A diabetic child from Chennai and a young girl with burn injuries became critical due to dehydration after consuming packaged drinks falsely labeled as ORS.
- These products often do not adhere to the correct sugar and salt ratios necessary for effective rehydration.
Dr. Sivaranjini Santhosh's Advocacy
- Crusade Start: Initiated eight years ago, educating people about genuine ORS solutions via social media.
- Legal and Regulatory Efforts: Approached the Telangana High Court, Union Health Minister, and Prime Minister to address the issue.
- Challenges Faced: Encountered isolation and skepticism, even from family, while opposing major companies.
- Ethical Commitment: Inspired by her education at JIPMER Puducherry, she persevered despite setbacks.
Regulatory Developments
- Initially, FSSAI restricted the use of 'ORS' in product names, but later allowed it with disclaimers, leading to non-compliance.
- FSSAI Action: As of a recent order, banned the use of 'ORS' in beverage names, citing violations of the Food Safety and Standards Act, 2006.
- This decision marks a significant victory in ensuring consumer protection and product authenticity.
