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Meta, Google lose landmark case. Are kids paying the mental health cost?

28 Mar 2026
2 min

Landmark Ruling on Social Media and Mental Health

A US jury recently found Meta and Google liable for damages to a young user's mental health, awarding $6 million to a 20-year-old woman. The case focused on the design of platforms like Instagram and YouTube as "addiction machines," rather than content.

Implications for India

Dr Astik Joshi emphasizes the relevance of this ruling for India, where many children access social media early, using platforms designed to be addictive.

Social Media Design as Addiction Drivers

Dr Gorav Gupta explains how design features keep users engaged:

  • 1. Infinite scroll with no stopping point
  • 2. Autoplay removing decision-making
  • 3. Constant notifications
  • 4. Unpredictable likes and comments

These features exploit the brain’s reward system, akin to the mechanisms in gambling.

Effects of Excessive Social Media Use

  • 1. Higher levels of anxiety and depression
  • 2. Sleep disruption
  • 3. Difficulty concentrating

These effects are more pronounced among young users, who have developing impulse control and emotional regulation.

Social Media Addiction Debate

While not formally classified as an addiction, patterns of compulsion, withdrawal, and loss of control are evident. The WHO has classified gaming disorder as a behavioral addiction, suggesting a similar path for problematic social media use.

Mitigating Social Media Addiction Risks

Experts recommend:

  • 1. Setting clear screen-time boundaries
  • 2. Turning off non-essential notifications
  • 3. Avoiding early-morning and late-night scrolling
  • 4. Encouraging offline activities
  • 5. Open discussions with children about app designs

Recognizing challenges in stopping use may not just be a lack of discipline but a result of platform design.

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Emotional regulation

The process of influencing which emotions we have, when we have them, and how we experience and express these emotions. Developing emotional regulation is crucial for mental well-being, and excessive social media use can impair this development in young individuals.

Impulse control

The ability to resist immediate urges or desires in favor of longer-term goals or consequences. Young users are particularly vulnerable as their impulse control mechanisms are still developing, making them more susceptible to addictive platform designs.

Behavioral addiction

A type of addiction characterized by compulsive engagement in rewarding but potentially harmful or useless behavior, despite negative consequences. Gaming disorder, classified by the WHO, is an example, and problematic social media use exhibits similar characteristics.

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