- The survey was administered via U-Report, UNICEF’s digital community for young people with the help of the YuWaah initiative.
- YuWaah Initiative incubated by UNICEF, is a public-private youth platform to provide economic opportunities to young people.
- It targeted youth aged 18 to 29 through social media.
- It used the International Labour Organisation definition for non-traditional jobs i.e. employment arrangements that deviate from standard employment such as delivery jobs, jobs in shops, etc.
- They are featured prominently on digital labor platforms.
- Key findings of the survey
- Majority of respondents believe that young women prefer working from home to manage work and home at same time.
- Access to information and schemes or support from family are perceived as key drivers by 52% of the respondents.
- Around half of respondents consider non-traditional jobs unsafe for women.
- Recommendations of Survey:
- Workplaces should have gender-sensitive policies e.g. flexible working hours, maternity leave, and childcare facilities.
- Formulate policies to encourage women to participate in non-traditional jobs.
- Create work-from-home guidelines that promote and provide flexible work models.
- Implement community-based models for behavioral change to support women in the workforce.
United Nations Children’s Fund (UNICEF)HQ: New York
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